Due to the ambiguous copyright regulations governing AI pictures, Getty Images will forbid the sale and upload of AI-generated content on its platform, the firm declared on Tuesday. The move comes after recent actions by companies like Newgrounds, PurplePort, and FurAffinity, although Getty is the biggest marketplace for user-generated material to enact such a prohibition.
Artificial intelligence (AI) image generators like DALL-E, Midjourney, and Stable Diffusion search the internet for freely accessible images—often copyrighted ones on news websites, blogs, and stock photo sites like Getty Images itself—that are used to train their algorithms and are frequently sampled in the images they produce.
Uncertainty persists on whether the use of these original photographs meets the “transformative” standard, a key element of US fair use law that typically involves commentary, criticism, or parody.
According to Getty Images CEO Craig Peters, “there are significant problems with respect to the copyright of outputs from these models and unmet rights issues with respect to the imagery, the picture metadata, and those individuals featured inside the images.” “We are taking initiative for our clients’ advantage.”
It is uncertain if Getty will be able to carry out its ban. The firm announced that it would rely on users to flag such photos as AI-generated content and that it would develop filters with assistance from the Coalition for Content Provenance and Authenticity, a project launched last year to combat disinformation and false news.
The fast expanding and highly unregulated field of artificial intelligence has been urged to find a “legislative solution,” according to Daniela Braga, a member of the White House Task Force for AI Policy.